Business Mgmt: Assignment 2 Strayer

Jeff Bezos: The E-commerce Pioneer Strayer University Management Concepts BUS302 Dr. John Karrafa August 27, 2012 Jeff Bezos is an e-commerce pioneer who started Amazon.com to chance by books, and expanded into just about everything else. (Spiro, 2009) He exercise set up the first office for what we know now as the largest online merchant of books and other products, in his garage with a few employees. Bezos founded Amazon.com in 1994 while making a cross-country drive from young York to Seattle, he was writing up his business plan on the way. He had recently made the decision to quit his mercenary job to launch Amazon.com. In 1993, restless from his suit and suck up position with hedge fund firm D. E. Shaw, Bezos saw the changes in the World Wide Web and yearned to be a vox of it. He began to explore how he could be a split up of this impending movement to the internet. He saw the advantages that the internet offered consumers with its help of use and ability to manage huge amounts of data. Bezos brainstormed about any the products that he could offer of online. He narrowed gobble up a list of over a dozen services and products down to three. His three chosen products were books, CDs, and software. He and his wife Mackenzie were avid readers. He chose books.

Bezos chose Seattle as the home base for his new venture. His chosen spatial relation offered many perks. He was close to Ingram Book Group, the worlds largest book distributor. And he could also lure software developers from nigh Microsoft and other firms. Bezos had received financial contributions from family, friends and former colleagues totaling $1 million. Bezos essential concern, which would continue on to be the foundation of his style of leadership, was his consumers. He enlisted the aid of friend, family and colleagues to try out the service and give him feedback. He gave them Amazon credits for their help. Feedback would become the mile marker that set Amazon.com apart from any potential competitors.... If you want to get a full essay, order it on our website: Ordercustompaper.com

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