I. Concepts and Techniques for Crafting and Executing Strategy
3. Evaluating a phoners External Environment
© The McGraw?Hill Companies, 2010
CHAPTER
3
Evaluating a Companys External Environment
LEARNING OBJECTIVES
1. To gain command of the basic concepts and analytical tools widely used to diagnose a federations industry and competitive conditions. 2. To become adept at recognizing the factors that cause competition in an industry to be fierce, much or less normal, or relatively weak. 3. To learn how to meet whether an industrys outlook presents a company with sufficiently attractive opportunities for growth and profitability. 4. To understand why in-depth evaluation of proper(postnominal) industry and competitive conditions is a prerequisite to crafting a outline well matched to a companys station.
Thompson?Strickland?Gamble: Crafting and Executing Strategy: Concepts and Cases, 17th Edition
I. Concepts and Techniques for Crafting and Executing Strategy
3. Evaluating a Companys External Environment
© The McGraw?Hill Companies, 2010
Analysis is the critical st tricking rase of strategic thinking.
â€" Kenichi Ohmae Consultant and Author
Things be always differentâ€"the art is figuring out which differences matter.
â€" Laszlo Birinyi Investments Manager
Competitive battles should be seen not as one-shot skirmishes but as a dynamic multiround game of moves and countermoves.
â€" indigo plant K. Gupta Professor
I
n the opening paragraph of Chapter 1, we said that one of the threesome central questions that managers must address in evaluating their companys business prospects is Whats the companys present situation? Two facets of a companys situation are especially pertinent: (1) the industry and competitive environment in which the company operates and (2) the companys collection of resources and capabilities, its strengths and weaknesses...If you want to fare a full essay, order it on our website: Ordercustompaper.com
If you want to get a full essay, wisit our page: write my paper
No comments:
Post a Comment